The 1911 in .45 single stack is as rugged and classic as splitting logs in the north woods. In this product showcase, wide shots show off the brushed steel finish, while close ups display the engraved wood scales and finer touches. When taken in altogether, you see how immaculate the design is, and just how bold of statement its presence makes. The scene was set with a pile of seasoned oak logs, a hammer, and wedge to move the audience’s mind to a place of strength and reliability—think along the lines of “trust in your own two hands”. We also enjoyed the very subtle connecting between featuring a firearm with an exposed hammer, alongside a literal hammer, ready to be dropped.

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